Assignment: Create an overall strategy for Galleria Boulevard’s sound communication.
Implementation: We created a sound strategy and guidelines for how Galleria Boulevard should communicate with sound and music. We also developed a music profile for the brand and deliver custom music mixes for the public spaces. By dividing the building into different audio zones we made it able to take each zones acoustics into consideration, giving Galleria Boulevard the possibility to fine tune their expression in detail.
Result: Increased brand recognition, greater flexibility.