INTU SHOPPING CENTRE/ London

Client: INTU Picture: INTU Assignment: Create a stronger brand audibly – recognizable both in marketing, shopping experience and in physical building. Implementation: Complete sound strategy with unique compositions for spaces in the physical building, brand voice profile, musical theme and sound logo for marketing. Result: Stronger brand recognition and sound profile with …

ALECTA/ Asecs Centre Jönköping

Client: Asecs Centre Jönköping / Alecta Picture: Asecs Centre Assignment: To create custom brand soundscapes, sound logo and voice for advertising and information in the centre. Implementation: Based on Asecs visual identity, and brand manual we developed a musical theme, voice and sound logo that is flexible and can be adapted according to different seasons, campaigns and channels (eg online, info, videos, television commercials and radio) Result: Stronger brand recognition on the web and in the building, easier work process with music that can be used …

MyTOWN Centre/ Kuala lumpur

Client: MyTOWN Centre/Ikano Retail Centres Picture: Ikano Retail Centres Assignment: To create sound guidelines and produce unique soundscapes for different areas in the centre. Implementation: MyTown aspires to converge the best of both worlds that stems from their Scandinavian and local roots. Based on the brand manual and the core values of MyTOWN we developed sound guidelines and …

radja sound design agency emporia red dot transform audio branding

STEEN & STRÖM/ Emporia Centre

Client: Emporia, Steen&Ström Picture: Tord-Rikard Söderström Assignment: Create a stronger brand audibly – recognizable both in marketing, shopping experience and in physical building. Implementation: Complete sound strategy with unique compositions for spaces in the physical building, brand voice profile, musical theme and sound logo for marketing. We also divided the …

radja sound design agency kicks

AXSTORES AB/ KICKS Cosmetics

Client: KICKS Norway Picture: Kicks Assignment: Provide all KICKS stores with a technical solution and customized music mix. Implementation: We developed a Music Profile™ for the brand based on brand values and wanted experience and now help them be heard the way they want to. Result: Increased brand recognition and …

radja sound design agency triangeln

VASAKRONAN/ Triangeln Centre

Client: Triangeln, Vasakronan Picture: Vasakronan Assignment: Increase the brand Triangeln’s presence in physical building. Implementation: We developed a Music Profile™ for Triangeln, including guidelines for how the centre should communicate audibly. We divided the building into different speaker zones, making it able to adjust audio levels depending on the different …